Wednesday 13 October 2021

Microsoft Power Platform Development

Empower your organisation with robust apps to better serve customers' needs with the Microsoft Power Platform and begin to benefit from rapidly deployable apps that modernise workflows.

Microsoft Power Platform Consulting Services
A Microsoft Power Platform development company can help you develop interactive and customised business applications rapidly by leveraging the comprehensive Microsoft Power Platform – Power Apps, Power BI, Power Virtual Agents and Power Automate.

Low-Code Technology Like The Microsoft Power Platform includes:

Power Automate – Create time-saving workflows that automate organisational processes and increase business productivity. 

Power Apps – Build custom apps through custom connecters or on-premises systems to resolve business challenges. 

Power Virtual Agents – Quickly create intelligent chatbots to engage conversationally with our customers and employees to answer their queries, immediately, at any time. 

Power BI – Make informed, intelligent business decisions by providing real-time access to data driven insights for employees or other stakeholders. 

Microsoft Power Apps Features

Microsoft Power Apps includes several features and capabilities that help you create applications them like a professional with minimal effort.

  • Common Data Service to store data
  • Over 200 connectors to integrate data and systems
  • Drag-and-drop designer
  • AI Builder and pre-built AI components
  • Portals (for no code responsive websites)
  • Role-based user experience customisation
  • Wide variety of controls such as camera and location
  • Logins via authentication platforms including LinkedIn and Facebook
  • Private and secure submission of information

Benefits of Using Microsoft Power Apps

Microsoft Power Apps increase agility across your organisation by rapidly building low-code apps that modernise processes and solve business challenges.

  • Enhance mobility and innovation with no code capability
  • Enhance productivity with prebuilt AI scenarios
  • Simplify tasks and enhance prediction with AI Builder
  • Work faster with data integration and distribution
  • Gain valuable insights from data
  • Increase user engagement

Microsoft Power Platform Consulting services aim to help you get familiar with the concepts of the Microsoft Power Platform and help review current business processes to identify opportunities for automation.

Monday 5 April 2021

Increase App Stickiness and Reduce App Abandonment for your Branded Mobile App

Increase App Stickiness and Reduce App Abandonment for your Branded Mobile App

There are a range of effective user retention strategies to increase app stickiness and reduce app abandonment for your branded mobile app.

Creating an engaging and enduring mobile experience is critical for brands to develop mobile apps which engage and retain app users.

Consider these ways to increase user retention for your branded mobile app:

  1. Exclusive Content - Provide regular exclusive content to build brand affinity while engaging with app users and bringing your target audience back to your app.

  2. Leverage Notifications - Alert users to new and interesting information using email or push notifications that can only be viewed in the app to re-engage their interest and activity.

  3. Create Convenience - Make your app the destination for users who want a convenient user experience that allows them to shop or discover the information you provide while building value for your brand.

  4. Persona Focused Design - Guide your app development and user journey by developing a comprehensive user persona to inform decision making to create the optimal user experience every time they use your app.

  5. Create Community Interaction - Using community interaction to crowd-source content can increase app stickiness and reduce user app abandonment while keeping your audience constantly engaged with your brand.

  6. Solving Pain Points - Deliver easy-to-use solutions to your users most frequent or challenging problems can improve user retention rates and increase your app user base.

  7. Optimised Mobile Experiences - Native mobile apps are the best way to ensure that you can deliver the optimal experience for your users on the mobile platform or device of their choice in the most familiar way.

  8. Intuitive, Efficient Navigation - Develop intuitive and efficient navigation within your app by utilising your user persona to determine the optimal customer journey to make your app simple and easy-to-use.

  9. Development & Testing - Market research from Upland Localytics shows that 25% of users abandon mobile apps after their first use.  Prevent technical issues in your app by implementing a thorough mobile app testing plan prior to launch.

  10. Integrate Gamification - Gamify your brand app and encourage users to return to your app often by offering the opportunity to earn points, unlock benefits or access promotions by completing regular tasks each time they open your app.

To best position your branded mobile apps for success it is important to consider implementing effective user retention strategies to reduce app abandonment and increase app stickiness by encouraging users to return to your app frequently to engage with your brand.

Visit our App Development Blog to read the complete article about How To Increase App Stickiness and Reduce App Abandonment For Your Branded Mobile App.

Wednesday 24 March 2021

Gartner Customer Service Insights Beyond 2021

Gartner customer service insights 2020 and beyond from Gartner Advisory Services take a look at the shifts we may see between 2021 and 2025 within customer service organisations.

In the report, Gartner Customer Service Insights Beyond 2021, Gartner see a shift from service organisations moving away from native mobile apps in favour of pointing their digital transformation toward messaging to deliver their digital customer service solutions.

Service organisations are in an ideal position to take advantage of the adoption and growth among messaging services in the global market including SMS and third-party messaging apps, such as Facebook Messenger, WhatsApp and WeChat.

A transition to messaging platforms will reduce costs while increasing digital and self-service effectiveness to achieve a consistant customer service experience.

Other customer service insights for 2021 and beyond from Gartner include:

  • Digital customer engagement will result in 40% of customer service organisations becoming profit centres by 2025.
  • 10% of customer service staffing models will incorporate Huddle Groups by 2025.

Customer service and support functions are critical to influencing brand perceptions and maintaining customer loyalty while improving the customer experience and managing costs.

Visit our website by following the link to learn more about Gartner Insights On Customer Service Beyond 2021.

Saturday 20 March 2021

Gartner Low-Code App Market Growth Forecast

Low-code app market growth is projected to result in the worldwide low-code development technologies market value increasing to $13.8 billion on the back of over 22% growth throughout 2021, according to market research and advisory firm Gartner.

Gartner Market Research Advisory
Research vice president at Gartner, Fabrizio Biscotti said: “While low-code application development is not new, a confluence of digital disruptions, hyper-automation and the rise of composable business has led to an influx of tools and rising demand”.

“Globally, most large organizations will have adopted multiple low-code tools in some form by year-end 2021. In the longer term, as companies embrace the tenets of a composable enterprise, they will turn to low-code technologies that support application innovation and integration” said Mr. Biscotti.

The increased demand for custom software solutions in support of digital transformation is putting pressure on IT leaders to dramatically increase application delivery speed and Time to Value which has influenced the rise in low-code through its availability to employees outside of IT.

Low-code app platforms are expected to remain the largest component of the low-code dev tech market through 2022 and expected to reach $5.8 billion value in 2021.

The needs of business-driven hyper-automation will be one of the top three drivers for low-code adoption.

Get more information about this report: Gartner Forecasts Low-Code App Market Growth In 2021.

Low-Code Enterprise App Development

Low-code enterprise app development can provide tools for enterprise developers to create valuable micro-solutions rapidly that can drive value to the broader business objectives.

For enterprise development teams focused on long-term project deliverables, it can often be difficult to find resources for smaller projects - a challenge that could be solved using low-code app software, tools and techniques.

Enterprise Low-Code App Development
Using low-code concepts to solve business problems can free development teams to focus on more complex projects.

Low-code app development is a mostly automated approach to software development that allows users to use a visual interface to design tasks at a high level and utilise back-end tools to generate the underlying code.

Low-code platforms provide users with a range of reusable functionality components that are compiled using a drag-and-drop visual interface.  Using the low-code visual interface, users can add, move or delete components to develop their process flow.

Enterprises can deliver a range of micro-solutions faster and for less money using low-code technology.

Visit our website to learn more about Enterprise Low-Code App Development.

Wednesday 17 March 2021

Way To Monetise Voice Assistants

If you are looking for the best way to monetise voice assistance, there are three primary voice app purchase types to consider.

Voice Assistant Monetisation
Subscriptions are one way to monetise voice assistants and it is probably the most familiar as an action we often performed on websites or mobile apps.

Consumables are another way to monetise voice assistants and include the type of items that you get once, and then it's gone....just like a doughnut - eat it and it's gone.

Entitlements are the third way to monetise voice assistants and entitlements represent the types of items that you purchase once and own it forever.

The final way to monetise a voice assistant app is a blended monetisation strategy which includes using parts of the three other voice assistant app monetisation types.

Visit our website for examples of each way to monetise voice assistants by reading the full post about Monetisation For Voice Assistants.

Brand Strategy For Voice Apps

The most effective brand strategy for voice apps could be to replicate the way that you build relationships with humans.

Brand Voice Strategy
Having a personal and trusted relationship will allow you to know what offers they will receive well or the products they could actually need in their life.

Voice apps for brands deliver customers a service with an easy learning curve to facilitate interaction.  It's simple, as long as the voice skills are well designed, the customer speaks and gets the response they were expecting.

Voice app functionality provides a new level of access to people who may not be technology early-adaptors, however, with voice assistants, these people have the ability to access these services in a simple and straight-forward way, without the frustration.

Follow along on our website to learn more about the future of voice apps and what that could mean to a brand.